Home / Services / Business Growth
Business Growth · Marketing Strategy Consultant

More qualified leads and profitable growth, built as a system.

Most businesses don't fail on product. They fail on strategy: unclear positioning, invisible authority and tactics chosen by guesswork. I've spent forty years fixing that. The principle hasn't changed: build the system that makes campaigns unnecessary.

Definition

What does a business growth consultant do?

A business growth consultant diagnoses what is limiting a company's revenue and builds a plan to remove it: clarifying positioning and target customers, choosing the marketing channels that pay, fixing how leads become sales and putting measurement in place. A marketing strategy consultant does the same work focused on the marketing side of that chain.

In plain English

Someone experienced who finds what's actually holding your growth back, then fixes it in the right order.

Why growth stalls

You can't optimize your way out of a bad strategy.

These are the four patterns behind almost every stalled business I've been asked to look at.

◇

Unclear positioning

Customers can't say why you're different, so they choose on price, or choose someone else.

◎

Tactics by guesswork

A new channel every quarter, none given time or measured properly.

⚡

Invisible authority

Good work, but nothing online (or in AI answers) proves it to a stranger.

◈

Leaks after the lead

Enquiries arrive and quietly die: slow replies, no follow-up, no process.

The method

The S.C.A.L.E. Framework™

Five steps, in order. Skipping one is the most common reason growth plans fail.

01

Scan

Where you really stand: numbers, market, competitors and AI visibility.

02

Clarify

Positioning and the customer you want more of.

03

Amplify

The channels that reach them, in priority order.

04

Leverage

Automation and AI that multiply what works.

05

Evaluate

Revenue-first measurement every month.

What you receive

Growth consulting, deliverable by deliverable

Strategy you can hold in your hand, not a slide deck that gets filed.

▦

Growth diagnostic

A clear picture of what's limiting revenue right now.

You receiveThe S.C.A.L.E. scan, your numbers reviewed and the single constraint named.
Learn more →
◇

Positioning & strategy

Who you serve, why you win, and what you'll stop doing.

You receiveA one-page strategy and message rules your whole team can use.
Learn more →
◈

Channel plan

The marketing channels that will actually pay for your business.

You receiveA ranked channel plan with budget, expected return and a test for each.
Learn more →
⟁

Lead-to-sale fixes

More of the enquiries you already get turned into customers.

You receiveResponse, follow-up and conversion fixes, automated with AI where it helps.
Learn more →
⚡

Authority & AI visibility

Being the business people and AI systems recommend.

You receiveAn authority plan covering reviews, citations, content and AI search.
Learn more →
◎

Growth scorecard

Knowing every month whether it's working.

You receiveA simple revenue-first scorecard and a monthly review.
Choosing help

Growth consultant, agency, coach or fractional CMO?

Different jobs. Pick the one that matches your bottleneck.

Growth consultantMarketing agencyBusiness coachFractional CMO
FocusDiagnosis and the planExecutionYour habits and mindsetOngoing leadership
EngagementA project or a few hoursMonthly retainerWeekly sessionsMonthly, ongoing
Best whenYou don't know what's holding growth backYou know exactly what to executeThe constraint is youYou need someone senior running marketing
You leave withA plan and the fixesCampaignsAccountabilityA led marketing function
How it runs

From first call to compounding

01

Free 30-minute call

Your goals, your numbers and what you've tried. An honest read on what to do next.

02

Diagnose

Scan the business, the market and the competition. Name the one constraint that matters most.

03

Plan

Positioning, channels and the lead-to-sale fixes, in order, with owners.

04

Build

Implement with your team, my done-for-you agency, or as your fractional CMO.

05

Compound

Monthly measurement. Keep what works, stop what doesn't, and let the system get stronger.

Who it's for

A good fit, and not a fit

I'd rather tell you now than six months into an engagement.

✓Good fit

  • Owner-led businesses whose growth has stalled
  • Companies spending on marketing without seeing sales grow
  • Legacy businesses that need to modernise for the AI era
  • Founders who want strategy before more tactics

✕Not a fit

  • Anyone looking for a viral spike rather than a system
  • Businesses unwilling to change what isn't working
  • Requests for guaranteed revenue numbers
  • Companies that want execution only; see the agency
Questions

Business Growth: frequently asked questions

What does a business growth consultant do?

A business growth consultant finds what is limiting your revenue and builds the plan to fix it: positioning, target customers, marketing channels, the path from lead to sale, and measurement. I use my S.C.A.L.E. Framework™ (Scan, Clarify, Amplify, Leverage, Evaluate) to do it in order.

What's the difference between a marketing strategy consultant and a marketing agency?

A marketing strategy consultant decides what to do and why; an agency does it. Many businesses hire an agency first and end up with activity but no direction. Strategy first, then execution, is cheaper in the end.

I'm spending money on marketing but sales aren't growing. Why?

Usually one of four things: unclear positioning, the wrong channels, weak follow-up after the lead arrives, or no measurement tying spend to sales. Read why advertising stops working, or book a call and we'll find which one it is.

How can I use AI to get more qualified leads?

Use AI to be found where buyers now ask (ChatGPT, Gemini, Google's AI Overviews), to answer and qualify enquiries instantly, and to follow up automatically. My guide How to Use AI to Get More Qualified Leads walks through it.

How much does growth consulting cost?

Hourly consulting is $350–$450 with no minimum. Larger work is scoped at a fixed price after a diagnosis. The first 30-minute call is free. See pricing.

Do you work with businesses outside Los Angeles?

Yes. I'm based in Los Angeles with a presence in Napa Valley, and most engagements run online with clients across the United States and abroad.

Find what's really holding your growth back

Book a free 30-minute strategy call. You'll leave with the one move that matters most, even if you never hire me.