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SEO vs AEO vs GEO: what's the difference?

Three acronyms, one question: does AI say your name? SEO ranks you in a list of links. AEO makes you the direct answer. GEO gets you cited inside what ChatGPT, Perplexity and Google's AI Overviews write. This short film explains the difference and why it matters now that customers ask AI instead of scrolling.

More short films from Siamak Kalhor: all videos

Transcript

What is said in the video

Ten blue links. That's what SEO was built for. But your customers stopped scrolling. They ask AI, and they get one answer. SEO ranks you in a list. AEO makes you the direct answer. GEO gets you cited inside what AI writes. Three names. One job. When someone asks AI who to hire, it says your name. There is no page two. And AI only recommends businesses it can identify, verify, and quote. That's the work. Ask AI who's the best in your business. If it's not you, let's fix it.

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